By

Frazier Fulton
By Frazier Fulton, director of client services The art of crafting a press release, pitching, and obtaining coverage can sometimes seem easy. Then, when you take a stab at it, you’re left wondering why your release or event wasn’t covered. That’s where the expertise of the Commonwealth PR team comes in. We are made up...
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By Frazier Fulton, director of client services The summer is over. I drove home from my annual Labor Day Outer Banks vacation with a pumpkin spice latte in hand excited to return to the office refreshed. Which can only mean one thing – strategic planning season is upon us. As of writing this article, there...
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Media Relations – Watch it, Read it, Pitch it. By, Frazier Fulton, director of client services Pitching the media isn’t easy, but with a few tips, you can become a pro like us. News services like The Skimm and my Amazon Alexa’s daily recap are helpful in staying in the know of what is happening...
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