Monthly Archives: April 2018

Hiring a PR Firm Isn’t Scary

January 25th, 2023 02:50 pm April 30, 2018

I recently had a business owner tell me that he had spoken to two of our competitors and they both scared him out of wanting to use a PR firm for his business’ media relations and PR services. “Scared?” I questioned him, wanting to know more about the experience and what in the world my […]

Relationship-Building Key in Getting Media Coverage

January 25th, 2023 02:51 pm April 19, 2018

As public relations professionals, one of our goals is to get as much positive publicity and brand awareness for our clients as possible; but with an ever-changing media landscape where — according to the Bureau of Labor Statistics — public relations professionals outnumber journalists by more than 6-to-1, sometimes it can feel nearly impossible to […]

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