Public Relations Archives - Page 6 of 7 - Commonwealth Public Relations - Richmond Virginia Public Relations Firm Agency

NFL Turns to The Force

January 25th, 2023 03:10 pm October 13, 2017

NFL Turns to “The Force” To Increase Viewership By Brian Chandler, president Vikings and Bears… The Resistance and The First Order… Looks like ESPN and the NFL are trying to use The Force to garner up some ratings during Monday Night Football. The trailer for “Star Wars: The Last Jedi” will make its debut tonight […]

Tom Petty and the media’s “Breakdown”

January 25th, 2023 03:13 pm October 4, 2017

By Catie Kelly, account coordinator Legendary musician Tom Petty tragically passed away on Monday, Oct. 2, shortly before midnight. Are you getting déjà vu? Don’t worry, us too. That is because the media reported that Tom Petty had already died earlier that afternoon. The news first broke around 3 p.m. that Petty had been rushed […]

Advertorials: Are They Ethical?

January 25th, 2023 03:18 pm September 14, 2017

Advertorials: Are They Ethical? By Catie Kelly, account coordinator The media relations landscape is constantly changing and providing new approaches for businesses to deliver content. Although advertorials, or native ads, are not new, they have experienced a major shift with online publications. This means that we are seeing advertorials popping up on favored sites more […]

Learning Curve

January 25th, 2023 03:22 pm September 7, 2017

Learning Curve By Emily Mitchell, account coordinator After I graduated from college, I never thought about writing research plans or looking to a textbook for an answer. I believed I could take on any project thrown my way until it was time to roll my sleeves up and get to work. I came to the […]

RTD Layoffs Cut Deep

January 25th, 2023 03:39 pm April 24, 2017

RTD Layoffs Cut Deep By Brian Chandler, president / CEO Monday, April 3, 2017 is a day that everyone at The Richmond Times-Dispatch will remember for a very long time. It came as a surprise to the members of our team here at Commonwealth PR to hear that the daily newspaper headquartered in Virginia’s capital […]

Creating a New Path for Non-Traditional Social Media

January 25th, 2023 03:48 pm March 7, 2017

Creating a New Path for Non-Traditional Social Media Emily Mitchell, account coordinator Big name companies all over the world are getting praised for unconventional social media. Sharing thoughts, pictures and videos is still the social norm but corporations and even celebrities are taking a new path; using the extremes of humor and emotions to engage audiences. Followers […]

A Picture is Worth a Thousand Words

January 25th, 2023 03:49 pm February 20, 2017

A Picture is Worth a Thousand Words By Bailey Stitzer, account coordinator With more than a billion sources on the web, content has grown infinitely. But what should a company do to communicate a lot of content all in one place without overwhelming its audience? The answer: infographics. With the rise of content marketing, infographics […]

Keep Reading: CPR Blog Ranks Among Top 100 In The World

January 25th, 2023 03:55 pm February 7, 2017

Keep Reading: CPR Blog Ranks Among Top 100 In The World By Brian Chandler, president When our company blog gets looped in with Regan’s PR Daily, PR Week and O’Dwyers Public Relations as one of the best blogs in the world, it’s a pretty big deal and we’re going to tout it. Christmas came early […]

Why PR Pros Must Learn AP Style

January 25th, 2023 03:57 pm February 3, 2017

Why PR Pros Must Learn AP Style Bailey Stitzer, account coordinator Remember in college when writing a paper, you had to follow APA or MLA style? The nuances of grammar, punctuation, and format quickly became ingrained in your memory. For PR professionals, we quickly learn AP Style will become second nature for each and everything […]